You will need to open a Word Document for this assignment.
You may work in teams of 2 or 3 on this assignment.
Note: Please do not use the same web site (e.g. www.yahoo.com) for locating all of the advertisements. Please use a variety of different sites.
1. Find 1 ad that you believe is effective. For this ad provide:
the name of the company and/or product being promoted in the banner ad the URL of the page where you found the banner ad and a screen snapshot of the ad (CTRL + Print Screen) reason(s) why you think the ad is effective
2. For the ad you selected
in number 1 above, click through to the ad's landing page.
For each landing page, provide:
the URL of the landing page and a screen snapshot of the landing page (CTRL + Print Screen) is this a good landing page? why or why not?
3. Find 1 ad that you believe is not effective. For the banner ad provide:
the name of the company and/or product being promoted in the ad the URL of the page where you found the ad and a screen snapshot of the ad (CTRL + Print Screen) reason(s) why you think the ad is not effective suggestions for how the ad can be improved
Be sure to include everyone's name on the document. Save the Word Document as the names of all people who worked together (e.g. MarySmith_JohnDoe) and submit it to via WebCT before the end of class. This assignment is worth 30 points.